United Kingdom 2020: Ecommerce Country Report

Download the “UK 2020 Ecommerce Country Report” for a full in depth analysis of Europe’s largest B2C ecommerce market, including connectivity, digital readiness, and device usage.

The United Kingdom is one of the most sophisticated ecommerce markets in the world, a country where consumers have embraced the ease and speed of buying online.

Is this likely to change when Brexit is finally fully enacted and the current transition period ends? What are the effects of Coronavirus on UK ecommerce? Find out more about British consumer’s expectations and behaviour as they relate to, for example, internet usage, purchasing patterns and payment options.

The full report includes (Free summary report includes *):

  • Overview of the UK B2C online retail market*
  • Q&A: Andy Mulcahy, IMRG
  • Partner perspectives: Amazon Pay, Attraqt, Avalara & Rakuten Advertising
  • Digital market overview
  • Ecommerce overview: retail and coronavirus
  • Ecommerce overview: 2020 and beyond
  • Analysis of the UK consumer
  • Case studies: Stitch Fix, The UK B2C grocery sector & Blockchain and proving brand authenticity
  • More than 28 detailed graphs and charts including:
    • Gross domestic product of the UK
    • Age structure of the UK’s total population
    • Total population
    • Internet usage
    • Device usage for online
    • Devices used for online purchases in UK
    • Social media usage
    • Social media usage
    • Internet Inclusivity Index
    • Coronavirus tracker
    • Click and collect turnover in the United Kingdom
    • Share of GDP made up by B2C ecommerce sales
    • Most popular parcel delivery providers
    • Ecommerce revenue forecast
    • B2C Ecommerce turnover
    • Returns of online purchases by category
    • Internet retail sales value growth in the UK by sector
    • Most popular goods purchased online
    • Online shoppers
    • Mobile commerce sales
    • Share of individuals who made purchases online
    • Goods and services ranked by share of men and women
    • Online Christmas shopping reasons
    • Preferred online stores for Christmas gift shopping
    • Consumer reasons for shopping online
    • Preferred online platforms for apparel shopping
    • Most prominent problems encountered with parcel deliveries
    • Retail items consumers would order online using ‘try before you buy’  service

Download a FREE summary of the United Kingdom 2020: Ecommerce Country Report



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Headline sponsor Amazon Payments UK Limited and/or Amazon Payments Europe S.C.A. (“Amazon”) would like to contact you – by email or phone – regarding your existing or future products, services and offers they think you would find useful. To allow us to share your data with Amazon, click “Accept” below. You can access the report whether you grant permission to share your details or not. You can withdraw your consent at any time.
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